What good are food stamps doing to nourish the hungry if participants spend it all on junk food?
This is a common critique of nutrition assistance programs, and for a good reason. That being said, many hunger advocates counter that today’s hungry often live in communities where fresh, healthy foods aren’t available, and that tightening the nutrition criteria for these assistance programs will leave participants with nowhere to turn. After all, a little bit of junk food is better than no food at all. However, a recent study in the Journal of Nutrition Education and Behavior demonstrates that when nutrition assistance programs update their offerings to reflect the latest in nutrition research, the foodscape improves to benefit everyone.
Background from the study:
“Based on recommendations from the Institute of Medicine, the US Department of Agriculture changed the WIC Program’s supplemental food packages, addressing nutritional concerns of the panel by offering low-fat milks and whole grains, and including cash vouchers for fruits and vegetables. Before the change, WIC offered juice, milk, cereals, eggs, beans, and other foods. However, the milk was whole milk, cereals were not whole grain products, there was no option to include whole grain bread or rice, and there were no fruits and vegetables. This set of changes, the first in a generation, went into effect in most states, including Louisiana, in October, 2009.”
So what happened after these changes were introduced?
For this study, researchers visited small stores in New Orleans right when the change was introduced, and then again a year later. In 2009, only 3.7% of stores participating in the WIC program carried whole wheat bread or brown rice, but a year later, 70.4% offered whole wheat bread and 92.6% offered brown rice!
These drastic improvements aren’t just a sign of the times, but can largely be attributed to the changes in the WIC program. That’s because at non-WIC participating small stores in New Orleans in 2010, whole wheat bread was only offered at a meager 1.5% of stores, and brown rice was only offered in 12.1% of stores. Additionally, the study found that the number of varieties of fresh fruit significantly increased (from 3 to 4) at WIC stores, but not at the non-WIC stores, and average shelf space of all vegetables increased in WIC stores by about 1.2 meters.
These improvements in healthy food selection benefit all shoppers, not just those in the WIC program. Could similar improvements be made to other nutrition assistance programs? Weigh in!
Note: Despite these hopeful findings, food choices in depressed communities are in dire shape. For more on this topic, see my blog post on the link between hunger and obesity. Also, to learn more about the WIC program, see here.